Matt Benedetto who is a product designer from Burlington, Vermont is taking an adventure to design products to help solve the most difficult problems. Ironically, the problems don’t exist – meaning nobody felt the need for these inventions. It’s interesting to see how much effort the designer has put into these inventions that maybe it might even come handy for some people. It also shows that not everything in the world should exist for the necessity or the handiness!
More info: Instagram
Meet The AirSticks
My inspiration comes from a mix of simply having fun, expressing my creativity and poking fun at online consumer shopping these days. I think sometimes people forget not every project you work on has to be completely serious and serve a purpose – and I wanted to bring these inventions to life simply because I wanted to!
The Chopstick Extensions for your AirPods
Listen to music on your way to a sushi lunch
And never forget your own chopsticks!
Also, it sort of makes fun of some of the ridiculous products out there in the world that people spend money on. Almost every post I have someone comment: “but I would actually buy this!”
The Anywhere Hook
Your personal coat hook!
That goes with you anywhere that you go
Each project takes about 2-5 days to go from idea in my head to a 3d sketch, then actually creating it, then taking the final photos.
The PillowOne S
The mattress in a box for your smartphone!
Your phone deserves a good night charge too!
With the projects, I straddle a line of pretending they are serious products while making fun of the people who want them. I always go for a robot/deadpan look in any of the modeling photos to show that I’m sort of dead inside actually using the product.
The Do Not, Paint Roller
Curb your OCD and need to label everything
Even the walls you aren’t supposed to paint!
Maybe one day if I design a product that seems so overly unnecessary that people simply have to have then I’ll sell a few. And if it comes to that, I think people might purchase it like a piece of art and maybe display it on a bookshelf, etc. rather than buying it to actually use it. Appreciate the item for its over-design esthetic of being unnecessary rather than purchasing an item for its tactile use.
The Inferno Knuckles
The essential at home nighttime protection device
Illuminate the way as you check and protect yourself from a home invader
The No Booze Ice Cube Tray
Trying to drink less during the week but still craving your favorite cocktail?
Ditch the booze while still mixing yourself a “Vodka” cocktail with this no-calorie alternative
My Perfect Hogan
Have you always been jealous of Hulk Hogan’s pristine handlebar mustache?
– – – – Look no further with this new shaving staple to get the perfect replica handlebar mustache for your face
Stop reaching down when your knee-high socks are making your legs itchy
Conveniently scratch your calves anywhere & anytime
The Driver Snack Tax Tube
On those road trips, transport your favorite snacks directly from the backseat into the drivers hands safely and easily
Don’t hog all the good stuff back there!
The Front2Back Case
Quit only getting photos of your friends when you know you are looking good!